Capital Tech Bridge

Job Title: Marketing Intern

Location: NSWC Carderock (NCR)

Duration: Year Round 

Pay: $25/hr 

Overview: This internship presents a valuable opportunity for a dedicated and ambitious individual to gain hands-on marketing experience within a dynamic innovation ecosystem aligned with the Navy and Marine Corps' interests.

Responsibilities and Learning Goals

Marketing Strategy: 

  • Collaborate with the marketing team to assist in developing effective marketing strategies and plans to promote the Capital Tech Bridge initiative. 

  • Conduct research to identify target audiences and stay informed about industry trends. 

  • Provide input and creative ideas to support the development of impactful marketing campaigns. 

Content Creation: 

  • Create engaging and compelling content for various marketing materials, including website content, blog posts, social media updates, and newsletters. 

  • Write clear and concise copy that effectively communicates the mission and value of the Capital Tech Bridge initiative. 

  • Ensure that all content adheres to branding guidelines and showcases the unique opportunities offered by the program. 

Social Media Management: 

  • Manage social media accounts and assist in growing the online presence of the Capital Tech Bridge. 

  • Create and schedule social media posts that highlight upcoming events, success stories, and collaboration opportunities. 

  • Monitor social media analytics to track engagement and identify areas for improvement. 

Event Support: 

  • Provide assistance in planning and organizing events hosted by the Capital Tech Bridge in the NCR. 

  • Support event logistics, including venue selection, vendor coordination, and participant registration. 

  • Contribute to event promotion efforts through various marketing channels. 

Collaboration and Outreach: 

  • Assist in building and maintaining relationships with industry partners, academic institutions, and government agencies within the NCR. 

  • Attend meetings, conferences, and networking events to represent the Capital Tech Bridge and explore collaboration opportunities. 

  • Actively participate in cultivating a strong network and engaging stakeholders to foster innovation and collaboration. 

Analytics and Reporting: 

  • Monitor marketing metrics, such as website traffic, social media engagement, and campaign performance. 

  • Analyze data using tools like Google Analytics to gain insights and make data-driven recommendations for marketing strategies and initiatives. 

  • Prepare reports on marketing activities and present findings to the marketing team.

Qualifications

  • Currently enrolled in a community college, pursuing a degree in Marketing, Communications, Business, or a related field. 

  • Excellent written and verbal communication skills. 

  • Familiarity with social media platforms and content creation. 

  • Basic understanding of marketing principles and strategies. 

  • Proficiency in Microsoft Office Suite. 

  • Detail-oriented with strong organizational and time management skills. 

  • Self-motivated, eager to learn, and able to work independently as well as collaboratively in a fast-paced environment. 

  • Strong analytical mindset with the ability to derive insights from data.

 
NSWC BethesdaTyler Farris